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LinkedIn. . . The description does not directly factor into your search engine results page (SERP) rank but influences whether a user clicks on the link to your page. It can be any length, but Google usually cuts snippets to ~ 155-160 characters. Use helpful images or videos to support your content. How Long Should a Meta Description Be? . Now, they're up to 320 characters, or twice what it was before. Generally, the recommended lower length limit for Meta Descriptions is 50 characters, so aim for a length of between 51 and 157 characters. [{ "type": "thumb-down" . It's a good practice to keep meta descriptions long enough so that they're descriptive, and hence we recommend writing meta descriptions between 50-160 characters. New Google's meta description length is up to 920 pixels, which might allow for up to 158 characters. Optimal meta description length is . Toss out your notes on "145 no 160 no 300 no 155 characters" and start using an emulator. Google has specified the SEO description character limit to 160 characters. . The meta description should be long enough to describe the page, but short enough to be easy to read. Meta description tags can have a significant impact on your search engine optimization efforts. Simply start writing in the text box and keep an eye on the character counter. A majority of the meta titles and meta descriptions that SEOs write get truncated due to the lack of understanding about how Google SERP works. Let's discover the difference between the . But then in 2018, Google dropped the length back to 160 characters. It's best to keep meta descriptions long enough that they're sufficiently descriptive, so we recommend descriptions between 50 and 160 characters. Do not duplicate page titles on your site, they should all be unique. Even the SEO experts tend to make this mistake, which stemmed from an age-old belief that Google considers 70 and 160 as the character limit for the title and description, respectively. There is no update from Google . Important Elements To Include In Your Meta Description Search Terms Meta Description Length. This meta description tag is displayed as part of the search snippet in a search results page (SERP) and it gives an idea of the content that exists within the page related to the search query. Meta titles Aim for a length of around 60 characters. Although there's no penalty for going above 160 characters, search engines typically limit snippets to the mentioned character range. It is important for the meta description tags and page title length limits to be within the Google allowed characters. 2. Meta descriptions should be under 160 characters long. Using meta tags and data helps search engines display a description of a web page so more readers click on it. . Why it works: This meta description is LinkedIn's standard paragraph for all LinkedIn business pages, simply swapping out the company name. Social Media Tools of 2022: A Comprehensive Guide to Social Media Marketing Tools; Google PageSpeed Insights: Definition, Developers Insights for Improving Page Speed & Test Site Load Time for Better Results . Titles are now truncated at approximately 580 pixels on desktop and a little longer on mobile . In this article, I'll go over what this change means for you and for us. This Cookie Policy explains what cookies . In 2022, the meta description length is 920 pixels. September 21, 2022 Meta Description Great news, Google has changed its mind on the optimal length of meta descriptions, yet again! A meta description is a piece of HTML on your webpage that allows you to describe your page. Take the letter E for example: with no font . While there may be no limit to these SEO description character limits, you can't take a chance. For those of you that don't know what a meta description is, here is a quick introduction and then we'll go straight to the findings of the study. Unique meta descriptions increase the probability that search engines and other browsers can understand what content is on a page and how it compares to other pages. Provide a quick summary of the page or the point of the page that will stand out to readers. In your website builder (ie, WordPress), you likely have a box labeled . We can't predict when this happens though. On mobile, it's 680 pixels, which is about 120 characters. In the past, the maximum length of the description tag was 160 characters. Search engines can choose to use them to populate their search result snippets. It plays a role in how your page is seen by search engine crawlers, and how it appears in search engine result pages (SERPs). (about three lines in the search results). They all have their different meta description length "best practices." SquareSpace for instance allows much longer, into that 300 character range. We've also changed the Yoast SEO recommendations for meta description length in expectation of the results of that research. Do Not Duplicate Meta Descriptions. Meta description refers to an HTML attribute that acts as a descriptor on organic search results to provide a brief summary of a web page. Keep the description concise. Usually shown directly below the title tag on search engines, the meta description is your chance to describe the page's content and give searchers a reason to click. Sarah Swati. You can even use fewer characters and it works great if your descriptions looks appealing and read better but dont try to create lengthy descriptions that doesnt make much sense or description with . A meta description is the information about your page that appears in the search engine results below the title / URL of your page. So, what is the exact meta description length in 2020? standard size for Meta description is 160 character SEOPub Well-known member Registered Joined Mar 15, 2015 Messages 654 Points 0 May 2, 2015 #12 Arariel said: To be fair, even if Wikipedia had meta descriptions it'd still be huge. Strive to write a meta description between 150 to 160 characters. A short, concise, and easy-to-remember meta description is essential for the SEO of your blog post. Visible length in the SERPs also depends on the search query. First things first though: what's a meta description, again? Theres no penalty for a meta description thats too long but can sometimes be a lost opportunity. What is a Meta Description? Sometimes Google shows longer meta descriptions. In that case, if Google decides to show . Why do Meta Descriptions Matter? Best Practices For Optimizing Page Content. The meta description is a valuable SEO tool. You can do a lot to write better meta descriptions. URLs and Permalink Best Practices. How To Write Effective Meta Description (2022) By. Therefore, the meta description will be cut off when viewing Google on a mobile device because it only allows a shorter meta description. This length also provides you with enough space to describe your page briefly but accurately. A meta description is crucial to ranking, so make sure to write unique meta descriptions for each page. If you detected a hint of sarcasm in that last sentence then you, like many of us, have experienced this ever-changing merry go round of a fluctuating character count. A meta description is an HTML tag in the HTML code of your website, which allows you to customize a section of text that describes the page itself. The screenshot below is representative for different types of searches we have performed. 1/ di Meta Description - Ti a 150 k t (tt nht l 120) 2/ To th Meta Description Unique. The typical meta description length is between 130 and 160 characters. Learn how to write a quality meta description tag that may be displayed for your page in Google Search results by following these best practices. Prev Previous Post Cookies and Transparency: A Batch Made in B Corp Heaven. The meta description length checker below is a useful tool to help you check whether your meta description tag is too short or too long. Wow! A good way to check the length of a meta . While you can make your meta description as long or as short as you'd like, writing a meta description of this length ensures that the search engine can display all of your text. At the end of November 2017, RankRanger's tools increased the Meta Description tag length to 230 characters. To specify the maximum length for your snippets, use the max-snippet:[number] meta tag. Write The Perfect Meta Description (2022 Best Practices!) In 2022 the meta description length is 920 pixels. Best Practices For A Good Meta Description Length in 2022 Meanwhile, your meta description length should be kept descriptive and between 150 and 160 characters for optimal length, and this includes spaces. This can increase the pixel width of a letter such as B, from 8.72px to 8.94 pixels. The New Meta Description Length. When writing a description, it should be descriptive, obviously, and perfectly summarize what the page . This equates to 158 characters on average. 8. 5/ Lm ni . The ideal meta description length is 155-160 characters. *Updated March 2022. . Question. An optimal Meta Description length for 2022 is between 150 to 160 characters, including spaces. 9. 3) 3. As you will read below, the typical advice "the optimum length of a meta description is 160 around characters" doesn't always apply, especially when optimizing your meta tags for mobile. Next Post 2022 Marketing Plan Panel Q&A Next. The ideal length for a meta description is anything between 140 to 160 characters. Search engines show it in search results when the meta description also includes the keywords being searched. It's an approximate 160-character length summary of a page that often shows up in search results when it includes the keywords the searcher has entered in the search engine. One of the most important challenges in e-commerce search engine optimization is the creation of a unique and relevant title . Google recently announced that any publisher passing the new Page . The perfect meta description length is the best way to take advantage of the space Google provides. A meta description is an HTLM feature that includes a short outline of what is present in the given webpage. Optimal Length of Meta Description Characters. To avoid falling into this trap, let's now understand the meta title and description character limit. As you can see below, most search snippets have 154 - 161 characters with the exception of our snippet which goes up to 206 characters! In early 2018, there were a number of blog posts that reported that Google decided to change the Meta Description length from 160 to 320, even 375 characters. Meta descriptions on Google's search engines truncate at 160 characters and are displayed on the search engine results pages. A Good Meta Description Length. In the past it showed up to ~160 characters, now it can be much, much longer. 4. A meta description character limit should be between 150 and 160 characters, including spaces. Meta Directive Best Practices. Meta descriptions play a big role in search results. Surprisingly, boldness can even decrease the size. We know that Google will bold the words in the Title and Meta description when they match the words in the searcher's query. I just was using a popular example of someone who does what I was suggesting. In essence, the description tag is a short paragraph that describes accurately and succinctly so that the users and Googlebot can understand what the content of the . Make sure your Meta Descriptions are compelling and captivating. Additionally, you also want to make sure to: Accurately summarize the page content. Now that we've laid the foundation, let's take a look at the recent news about Google expanding the length of the meta description tag. Published. 3. This equates to 158 characters on average. At the beginning of May 2021, Google has said that the ideal meta description length is now between 120 and 160 characters. Google has tested a few different meta description lengths in the last few years. What Should Be the Length of Meta Description? . Rather than cutting to characters, Google truncates long descriptions to the nearest whole word and adds an ellipsis. Here's an example: You can either write them in your CMS yourself whenever you write new website content, or search engines can pull from the content on the page. Check meta description length. Although not that the space is limited, Google suggests this length to make it a fit for the search results page. The meta description is an HTML tag (technically, it's called an HTML element) that provides search engines and searchers a summary of what a webpage is about. On mobile devices, the max limit is about 680 pixels and 120 characters . Before we get into detail, let's look at some examples first. In case you're unfamiliar with the term, a meta description is the snippet of information below the link of a search result. How long should my meta description be? The ideal length for a meta description is 160 characters. There is no exact number on the description length announced by Google. In 2022 the meta description length is 920 pixels. In 2017, the SEOs got too excited when Google increased the length of meta description to 320 characters. 1) 1. No keyword stuffing! 4) 4. It takes place right under your URL in SERPs and will be one of the main things people consider while clicking on your webpage. Here is a real-world example of Mailchimps meta description linking to. . Google SEO Tagging Best Practices. Keep in mind that the "optimal" length will vary depending on the situation, and your primary goal should be to provide value and drive clicks. So you are about to publish a new blog post or page on your website. Google shows meta descriptions under your page's title in the search results. There is no limit on the number of characters you can have in your meta description. It's the snippet of text, often around 160 characters long, that appears under your page title in search engine result pages. Good length - a meta description should be between 70 - 155 characters (430 -920 pixels). You should use correct grammar and spelling. When you use our website www.contentkingapp.com ("Website"), we may place cookies. Marketers may utilize meta descriptions to improve their SERP click-through rates and attract more traffic to their websites. Screenshot from Google search, August 2022. Therefore, we'd recommend keeping your meta description between 120 and 156 characters. COPYRIGHT 2022 MANSUETO VENTURES . It is best to keep the meta description length at a sufficiently descriptive level, so we recommend descriptions between 50-160 characters. The first sentence clearly explains the page's value while the rest of the description provides a call-to-action for LinkedIn. In the past, the general rule of thumb was to keep meta descriptions under 165 characters. One difference to consider with meta descriptions is the addition of boldness to keywords, something that Google does if a word matches the initial search query. use the nosnippet meta tag. How important are title tags in 2022? There is only so much space that search engines will give to a description. Meta description length. . You are generally allowed 155-160 characters, try to use . You can check it with SERP preview tool. But it does show that it gets cut off about haflway through. Recommendations: For years, it has been a standard SEO best practice to keep meta descriptions . What are Meta Descriptions? Your meta description must be keyword rich. 3. 8. Last updated 2022-09-20 UTC. Longer descriptions will be cut off in search engine result pages, and social media feeds. Just recently, Google expanded the length allowed in the meta description tag. In most cases the lengths above work well for most devices for Google Bing Yahoo and DuckDuckGo. Once finished you can simply click the copy button to copy all your text or if your unhappy with your text you can click reset. READ MORE Top 10 Keyword Gap Analysis Tool In 2022 Out of all the SEO tools right now, which ones actually provide the best keyword gap analysis? PDF titles should be limited to approximately 560 pixels. Thm th Meta Description vi Plugin Yoast SEO. Optimal Length. Remember, you don't want to create meta descriptions that are too short, they still have to be descriptive enough so that the user can understand what your page is about. 15 Cch vit th Meta Description cc chun. What Is A Meta Description? Google often cuts off meta descriptions that go much beyond the 150 character limit. What is Google's Recommended Meta Description Length in 2022? Google's Good Meta Description Length in 2022 Meanwhile, your meta description length should be kept descriptive and between 150 and 160 characters for optimal length, and this includes spaces. If you check the search results in Google you'll mostly see snippets with meta descriptions of 120 to 156 characters. . The ideal meta title should be up to 70 characters, whereas the character limit of meta descriptions is around 160 characters. At one point, Google even decided to buff up the character limit of the Meta Description to 320 characters, which made a significant change in the overall aesthetics of the search engine results page.. Advantages of a Meta Description Having a meta description for each of your webpages provides more information about your webpage, as well as indicate what your webpage is about. The additional characters usually get truncated. 158 characters transmit to approximately 920 pixels for any desktop or laptop. Uniqueness - every meta description should be unique. Code Example. Characteristics of a Good Meta Description 1. The meta description length for Google desktop search results is between 154-160 characters. Writing meta descriptions does not necessitate coding knowledge, but ensuring that they operate is a whole different ball game. The ideal length for meta descriptions is whatever you want. The meta description tag should be placed in the head of the document and looks like this in HTML . A meta description is an HTML tag that summarizes the webpage's content. Let's see why: The increase in character length of the Meta Description made the . We're currently researching what this means for site owners. This snippet appears below the title tag in the search results and allows you to include your keywords and increase your click-through rates. 2) 2. Page title and meta description best practices in 2022 To give your metas the best shot at showing up in the SERP, you'll want to follow the following industry best practices. Verify that your web pages include a Meta Description. Additionally, you also want to make sure to: Accurately summarize the page content. This varies depending on devices. It is important to note that meta descriptions are not a direct ranking factor. June 21, 2022. However, Google has changed the rules here and they have expanded meta description size. 5 Is there any update for meta description via Google for the year 2022? That means all the tags on your website will need to be changed. We've taken to creating engaging meta descriptions that entice the searcher to click. 4/ Tn dng ti a cc tiu meta. 5. Eric Hochberger Feb 07, 2022. You can use the same tactics as you were using before. As of December 2017, meta descriptions should be about 50 to 300 characters. Google generally truncates them to ~ 155-160 characters. Google recommends website owners to keep their meta descriptions in between 150-160 characters. According to the World Wide Web Consortium (W3C), the international organization responsible for defining HTML standards, a meta description has three properties. You can use a tool like www.charactercountonline.com to keep a count of your meta description characters. "Meta" title length in 2021 Google shows up to 600 pixels on a desktop. 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